With the dust now settling on the new Canada-United States-Mexico trade agreement, it’s a good time for Canadian exporters, who were sitting on the sidelines during the negotiations, to consider breaking into the U.S. market for the first time.

The U.S. economy is healthy and consumer demand is strong, so prospects for export sales are good. But, as with any new market, proper preparation for entry is critical. In this blog, I’ll outline some of the key issues for Canadian companies to consider before exporting to the U.S. and provide resources to help your company once you decide to move ahead.